Oasis fans may be able to sue Ticketmaster over its unpopular dynamic pricing model implemented during the sale of tickets for the band’s hotly anticipated reunion tour.
CAN OASIS FANS SUE TICKETMASTER?
Lawyers have said the use of the system, which allows the provider to sell ‘in-demand’ tickets at a higher rate, may have breached consumer law.
Richard Pike, a partner at Fieldfisher, told The Telegraph that those who bought tickets at inflated prices could bring legal action against the company for breaches of consumer law, common law actions or misrepresentation.
HOW OASIS FANS CAN SUE TICKETMASTER
‘They’d have to bring a High Court claim… In terms of the merits of action, I think there are arguments there… I wasn’t expecting there to be this dynamic pricing. It only became apparent after I’d been on the phone for quite some time already.’
Fans of the Britpop band were shocked to find that after waiting hours for a chance at buying tickets through Ticketmaster, and other sites, they were offered higher prices for popular tickets often at multiples of the original price, and only reserved for a limited time.
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WHAT WILL HAPPEN NOW?
The UK’s competition regulator and the European Commission have since vowed to investigate the fiasco amid fierce backlash from fans.
The higher pricing of tickets by various companies has attracted the attention of regulators in the UK and abroad.
The Competition and Markets Authority (CMA) said it would look at how ticketing platforms adjusted their prices around demand following a previous review recommending a crack down on touting.
