James Middleton has offered a glimpse into his family’s Easter weekend activities, which include spending time with his beloved dogs.
On the official Instagram page for his dog food company, James&Ella, the 36-year-old entrepreneur posted a video expressing concerns about the ingredients found in an Easter egg treat for dogs that he purchased from a pet store.
In the caption, James penned: “Is this wrong or is it just me?? I’m starting to see more and more ‘human’ products now available for dogs… But that got me thinking… Where do we draw the line?
“I am so pleased that dogs are being seen as part of the family, but has the humanisation of dogs gone too far (a chocolate Easter egg too far)? What do you think??? Let me know your thoughts in the comments.”
Quick to concur with James in the comments section, one person wrote: “Totally agree, but a lucrative business I guess. More playtime together is probably what most pets would wish for in their Easter eggs.”
The dad-of-one revealed that his pack of six dogs will be taking part in a treasure hunt this weekend. “A treasure hunt with healthy treats is my go-to method to involve my dogs in Easter festivities,” he wrote.
James is the proud owner of six canine companions named Zulu, Inka, Luna, Mabel, Nala, and Isla, residing in his Berkshire home where he lives with his wife, Alizeé, and their baby son, Inigo. As the younger brother of Catherine, Princess of Wales, James has been vocal about the comfort and support his furry friends provide during challenging times.
His cherished dog Ella, a therapy dog from Pets As Therapy, played a pivotal role in his life, particularly during his battle with depression, ultimately “saving his life.” Ella also served as the inspiration behind James’ venture, James&Ella, a wellness company for dogs offering premium freeze-dried raw dog food.
On his website, James explains how he started the company in 2020 as a way of “giving back to my dogs that have done so much for me”.
“I’ve found it important to talk about my mental health problems throughout my life,” he writes. “I want anyone with similar issues to know they aren’t alone. No matter your background, religion or race; mental health can affect you, regardless of your privilege. Dogs have always been there for me throughout my struggles in life with depression and loneliness.”
