Tesla billionaire Elon Musk claims he intends to scrap the iconic Twitter bird logo and replace it as he looks to make further wild changes to the popular app he now owns.
The tech mogul bought the social media platform last year and implemented a raft of changes including a swathe of cuts to the workforce and a subscription service.
Mr Musk, 52, told Twitter users ‘we shall bid adieu to the Twitter brand and, gradually, all the birds.’
He then tweeted a picture of a potential new logo, replacing the bird that has been theface of Twitter since its foundation, so a simple ‘X.’
This would be ‘to embody the imperfections in us all that make us unique,’ Mr Musk claimed.
It comes after an October tweet by the world’s second-richest man suggested he plans to roll Twitter into a new app.
‘Buying Twitter is an accelerant to creating X, the everything app,’ he posted.
Experts have speculated this would be a Swiss-army knife-type app that has multiple functions from organising online payments, messaging, social networking and other features.
This has been compared to WeChat, the Chinese super app with over 1billion users. On WeChat, users can do everything from making payments to calling a taxi.
Of the potential new design, Mr Musk also said: ‘If X is closest in style to anything, it should, of course, be Art Deco.
There was some backlash to the proposed changes, but MR Musk added: ‘Frankly, I love the negative feedback on this platform. Vastly preferable to some sniffy censorship bureau!’
Mr Musk bought Twitter last year for an astronomical $44billion last year, slashing what he says is around 80 per cent of the workforce in the process.
He called the cuts ‘painful’, but claimed they were necessary to stop the company bleeding cash.
‘This is not a caring [or] uncaring situation. It’s like if the whole ship sinks, then nobody’s got a job,’ Mr Musk said in an interview with the BBC in April.
Another change, the introduction of a monthly subscription charge, was also controversial.
Users with the subscription receive the tick and are also able to post longer messages and edit tweets.
The move was criticised by some who think reputable news sources will be harder to find, parodies easier to confuse with a real person and lead to misinformation.
High-profile Twitter users including members fo the royals like Prince William, Pope Francis and former President Donald Trump were among those to lose the blue ticks.
Musk’s Twitter caused a backlash among major news organisations when he named them as ‘state-affiliated’ media in April.
This move included the likes of the BBC and NPR.
NPR said it was supported by its listeners and the labelling was ‘unacceptable’ as comparisons were drawn to labels given to the likes of Russia Today.
Russia Today is controlled by Vladimir Putin‘s Russia and essentially acts as the mouthpiece of the Kremlin.
The BBC said it was ‘funded by the British public through the license fee’, but Twitter did not give a description of what it considers to be ‘government funded’ and this label was later removed.
In a response to a tweet by NPR that said it produces ‘independent journalism’ Musk quote tweeted a picture of NPR’s site that said it received federal funding.
He also said: ‘What have you got against the truth NPR?’
