In association with The Forward Trust, the wife of Prince William, 40, spoke eloquently in a clip filmed from Kensington Palace about destigmatising addiction and tackling the shame that can often be felt by those suffering.
Captioning the video were the words: “Today, during #AddictionAwarenessWeek, I want to offer a message of support to those who are continuing to suffer. I know this was not a choice. Recovery is possible.”
“You are so inspiring,” wrote one follower. A second added: “Well done Princess, great cause,” alongside a red love heart emoji.
A third said: “Wonderful woman, keep inspiring Princess of Wales,” amongst a string of sweet emojis. A fourth penned: “So incredibly well said! Thank you.”
In the clip, the Princess of Wales said: “We as a society need to recognize that the only way to help those suffering is to try and understand what has led them to addiction, to empathize with them and to be compassionate to their struggles.”
“Addiction is a serious mental health condition that can happen to anyone, no matter what age, gender, race or nationality.”
The doting mother-of-three also made an emotional plea to those who may have addiction issues, saying: “I want you to that this is also a serious health condition.
“Please do not let shame hold you back from getting the help you so desperately need.”