Prince Harry and Meghan Markle are reportedly planning to build their own world in a new virtual universe in a bid to reach millions more fans.
The Duke and Duchess of Sussex are said to be in talks with a technology company launching the world’s first public “land sale” in the metaverse, which many people think could be the future of the internet.
Harry and Meghan, who are living in California after quitting royal duties, are following in the footsteps of celebrities including singer Justin Bieber and socialite Paris Hilton who have already joined the metaverse.
A source close to the couple told the Mirror: “Both Meghan and Harry believe they will an even greater ability to spread their message if they have a presence in the virtual world as well as the physical world.
“They’ve spoken to a variety of experts and the view is this is the next stage to take their brand truly global.”
Metaverse users wear a headset to enter a virtual world using technology like virtual and augmented reality.
People can use digital currencies such as Bitcoin to buy goods, services and land to build their own world.
Harry and Meghan could appear as digital avatars of themselves in the metaverse.
The couple, who started their charitable foundation Archewell in 2020, are reportedly in advanced talks with Pax.World to launch the next stage of their brand business.
The technology firm is offering “immersive, life-like experiences” in a 3D world.
An industry insider said: “Harry and Meghan have already gone global. This would take them into a different stratosphere.”
Pax.World’s founder Frank Fitzgerald said it was offering the Sussexes a plot of “prime” land in the metaverse.