Russian military is becoming underdog because Ukraine is winning the information war against Russia. Ukraine is winning the war for hearts and minds as its soldiers and civilians fight back against Russian forces.
The longer the Ukraine-Russia conflict drags on, Ukraine is winning the fight for hearts and minds, and that’s because of the Ukrainians’ use of information operations, social media, to put forth the kind of notion of the brave defenders that they are – fighting not only for their Ukrainian freedom, but for Europe.
Ukraine has been a revelation to the world ever since Russia invaded them, their resilience is what no one saw coming, and this has rightly capture the world’s attention.The resilience they put up has heralded both military and emotional gains for them: fighting spirit is much more instilled in Ukrainians and would remain a benchmark for other countries even after the war and regardless of their victory or defeat.
They are now a symbol of power and force to the rest of the world; because of the resilience, they have also gained emotional supports from ‘far and near’ – eventually leading to financial and diplomatic supports.
Ukraine government has successfully and humbly infected the world with their courage through information. Every heart will melt at the sight humbling images of Ukraine’s leader staying put amid the warfare and heroic stories of citizens picking up arms to defend their independence.
Then you will see heroic images of grandmothers getting involved in the battles – images like these will mobilize people to come around them for every big and good reasons.
Ukraine media has effortlessly builds the morale of Ukrainians and the rest of the world while breaking the morale of their Russian counterparts.